This year has seen several reports revealing major issues around online advertising and casting doubt on the effectiveness of programmatic. Given the huge budgets allocated to media, it’s crucial for advertisers to understand what’s behind these issues in order to drive positive change.
MMC invites Marketing Procurement leaders and Marketers to a one-hour webinar on Thursday 28 September at 10am BST, to hear a round-up of the news highlights. Industry leaders will discuss the implications of these reports, and the latest best practices in contract design, management and auditing.
Nick Manning, Chairman, Media Marketing Compliance (HOST)
Stephen Broderick, Partner, Media Marketing Compliance
Gerry D’Angelo, VP, Global Media, Procter & Gamble (retired)
Tina Fegent, Global Marketing Procurement Consultant
Nick Swimer, Partner, Reed Smith LLP
For more details and to confirm your please register here.